Early-Stage Label Program

We're giving your roster
their first year free.

Accepted indie labels get up to 6 artist seats on HITMKR at no cost for 12 months — paid for by us. Every artist gets a full platform: direct sales, fan ownership, AI tools, and their own site. You manage the roster for $40 a month.

Limited spots. Applications reviewed within 1–2 business days.

Year 1 free
Artist seats — on us
$40/mo
Label admin fee
6
Artist seats included
2
Admin seats included

No credit card required

Why we built this

Indie labels are doing the hardest work in music. We want to back them early.

Most platforms are built for artists who already made it — or for majors with a marketing budget. An indie label in year two with four artists and real momentum gets nothing. This program exists to change that. We cover year one so you can focus on building, not billing.

The bet

We believe the next generation of important labels are being built right now, in cities nobody is watching, by people who sign artists on instinct. We want those labels on HITMKR before they're well-known.

The structure

Your artists get a full Indie plan — website, direct store, fan list, HITCHAT, and AI credits — for free for 12 months. You pay the $40/mo admin fee to manage the roster. That's the whole deal.

After year one

Standard Indie Label pricing kicks in at the same $40/mo rate. Your artists keep everything they built — their fan list, their sales history, their site. Nothing resets.

What your artists get

A full platform for every artist. Included. Free. For a year.

Every artist seat in your program gets the full Indie plan. No feature tiers. No add-ons to unlock. We cover it so your roster can run at full capacity from day one.

Artist Website

Each artist gets their own HITMKR site — fan store, link-in-bio, and release hub in one place. Live in minutes.

HITCHAT

When a fan comments on your artist's post, HITCHAT auto-replies and sends them a DM — a purchase link, a personal message, or both. AI drafts the email and SMS blasts to do the rest.

AI Credits

1,500 AI credits per artist per month, included free for the entire year. Every seat on your roster, covered.

Direct Sales

Music, merch, experiences — sold at any price directly to fans. 5% platform fee. Nothing else leaves the table.

Fan Ownership

Every buyer's name and email lives in your dashboard — not locked inside a platform you don't control.

Label Analytics

Sales, fan growth, and top markets across your entire roster in one view. Know exactly who's building traction.

What you pay

One admin fee.
We cover the rest.

You pay

$40/mo

2 admin seats · label management

HITMKR covers

6artist seats

full Indie plan · free for year one

Artist seats are sponsored by HITMKR for 12 months from activation. No catch — this is how we invest in early-stage labels.

→Artist seats are covered by HITMKR for 12 months from activation
→5% platform take on direct sales — no other fees
→No setup cost · No annual contract · Cancel any time
→After year one, standard Indie Label pricing at the same $40/mo rate — your roster keeps everything they built

Who qualifies

Early-stage.
Independent.
Building.

This program is not for established labels looking for a deal. It's for the label that is two or three years in, has signed artists they believe in, and needs infrastructure — not a pitch deck.

✓2 to 6 artists on your roster
✓Independent — not backed by a major
✓Early-stage: building, not plateauing
✓Ready to build direct fan relationships

Apply

Ready to bring your roster in?

Tell us about your label and your artists. If you're a fit, we'll reach out to activate your program within 1–2 business days.

Limited spots available.

Program terms may be updated. Acceptance is subject to verification and HITMKR's discretion.